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Online Reputation Management – Your Personal Brand
Personal Branding is all about self-packaging or self-promotion. In the online context it is about generating a distinguished Web presence of a person on the Internet. We’ve all “Googled” our names (known as the vanity search) to see “what’s out there” on the world wide web about ourselves. You may just be curious or you may be actively monitoring [...]
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PodCamp Toronto 2010
PodCamp is a free “unconference” that brings together professionals and hobbyists from Toronto and the GTA to explore the cutting edge of new and social media. Recently I looked at my notes from last year’s WordCamp but I couldn’t make much sense out of them. I’ve decided not to let that happen with my Podcamp notes; I’m going to blog this week about what I learned from PodCamp Toronto 2010.
The Social Media Highway – drive traffic to your Web site
Social media gives powerful meaning to the phrase “you tell two friends, and they tell two friends, and so on, and so on.” Links in blog comments, re-tweets, social media votes and bookmarks… these are the vehicles that drive content down the social media highway.
Commenting – Why and How to Comment on a blog post
In this new social age communicating with consumers has suddenly become a two-way street. It’s about people talking; it’s all about conversation. Commenting is a way to join in the conversation. New media’s use of commenting does something that the traditional media can’t do very well; allow users to provide feedback openly, publicly and in real time.
The WordPress Advantage
There are clearly many advantages to using WordPress to developed your website even if you have no intention to “blog” per se. WordPress is a powerful Content Mangement System with plugins and themes. WordPress has been designed with search engine optimization in mind. Other website systems generally do not create RSS feeds automatically, blogs do.
RSS Feeds explained
You’ve seen those orange icons but you don’t know what they mean. This blog post will answer your questions ….. What are those buttons? What is RSS? Why should I use RSS? How do I read an RSS Feed? How can an RSS benefit my blog or website?
